Social media has become an essential tool for businesses to reach and engage with their customers. However, creating social media accounts for an established brand can be overwhelming. To get started, it's important to understand your target audience and choose the social media platforms that are most relevant to them. You should also create a branding kit that includes your logo, color scheme, and other visual elements that represent your brand. Once you have your branding kit, you can set up your accounts and start planning your content. Don't forget to engage with your audience and build relationships with your customers. Additionally, including a photo gallery and uploading it to a cloud for team members to view and add to can ensure that your social media accounts have a consistent flow of fresh, engaging content. With these tips, you can create a strong social media presence that resonates with your target audience and helps your brand stand out.